The “show-the-world-the-beauty-of-China” themed China Fashion Awards 2021 has been held in Shanghai. Glux under Leyard, the stage contractor provided 1,600m² of carbon fiber LED display and a set of broadcasting control system for the event, going beyond the limits of expression with abundant creativity and a young vision and showing the beauty of China in an immersive way in the context of Guochao, a trend where younger generation embracing domestic brands.

Our Glux team highlighted the fashion sense with a modern, minimal and grand stage design through bold breakthroughs and innovation. Products including main, extended roof, floor and 360-degree LED displays were used in a combined way, and visual extension points were customized to turn the stage into a large immersive fashion show venue, offering the audience a “naked eye 3D” visual feast.

Meanwhile, AR, VR, MR and projection were also used based on scenarios to shock the audience with spaces combining the virtual and real worlds.

As a domestic leading performance visual service provider, our Glux team lived up to the client’s expectations, showed the beauty and charms of China through aesthetic collisions based on professional products and service. We will continue to tell Chinese stories well and carry forward the Chinese culture with technology.